Description: 

In this episode, we dig into one of the biggest barriers holding back practice owners from scaling: being too deep in the weeds. Our guest today is Lairen Knott, founder of National Virtual Assistants, a service committed to helping business owners like you offload administrative, creative, and operational tasks. From handling emails and calendars to managing cohorts and sitting on insurance calls (yes, really), Lairen and her team are reshaping what support looks like for therapy practices and service-based businesses.

We cover:

What a virtual assistant (VA) can do for your mental health business
How to know you’re ready for a VA (even just 3 hours/week)
Customizing support based on your business’s needs and budget
What to ask when hiring a VA
Building trust and communication systems for a successful VA relationship

The 4 A’s of a Successful VA Relationship:

Accountability – Trust your VA to help you follow through on what matters.
Adaptability – A good VA learns your systems and flexes with your business.
Acceptance – They take ownership of their role and responsibilities.
Anticipation – They’re always thinking ahead and ready for what’s next.

About Our Guest:
Lairen Knott is the founder and CEO of National Virtual Assistants, a Michigan-based virtual admin company supporting business owners across the country. With a strong background in operations, executive support, and workflow management, she partners with business owners to help them work smarter—not harder.

Contact Lairen Knott
Website: https://www.nationalvirtualassistants.com
Email: Virtualstarzllc@gmail.com
Text or Call: 313.475.0570

If you’ve been feeling stuck in the day-to-day grind, this episode is for you. It’s time to step back into your CEO role and let someone like Lairen help move your practice forward.

• Link to YouTube video of Podcast: https://www.youtube.com/watch?v=NjzmsQ4LMhk
• One-on-One Business Consulting with Dr. Margo Jacquot: https://www.thejunipercenter.com/one-on-one-mental-health-business-consulting/

Listen Now On:

(Available 04/02/2025)